Built on a study of 14,000+ US consumers, MAX’s new Wavelength™ platform pairs traditional segmentation with music fandom ...
There are billions of people using WhatsApp, Telegram, iMessage or even Instagram for group chats. These platforms are ideally designed for “personal conversations” — more specifically individual ...
Wavelength™ by MAX is a comprehensive, free consumer trends study revealing how Gen Z, Millennials, Gen X, and Boomers differ across brand loyalty, purchase decisions, values, and cultural identity - ...
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