At the end of the day, Burger King knows that "Have It Your Way" is hard to beat: It's catchy, and, ultimately, it sells burgers. The chain still plays on the 1970s catchphrase all the time in jingles ...

Advertising jingles are musical techniques that businesses use to establish a brand in a memorable, entertaining way. A jingle relays information about a company or product through music and lyrics.

A slogan is a catchy phrase or series of words used to help consumers remember a company, brand or product. Companies create unique, memorable or funny advertising slogans to use in various marketing ...